Creating a 30-second commercial: How to "grab 'm & sell 'm" (2002)

If you attend breakfast meetings, luncheons, trade shows, or social gatherings, you need to have a ready-made answer to the question “What do you do?” For plain language professionals, it's not always easy to come up with a snappy answer. At the end of this interactive workshop, participants could develop a 30-second commercial that clearly described what their company does and how their products or services can benefit customers.

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2003-04-30
APA citation
Danna Yuhas. Creating a 30-second commercial: How to "grab 'm & sell 'm" 2002. Web. 27 Nov. 2021 <http://en.copian.ca/library/research/plain2/30-sec/30sec.pdf>
Danna Yuhas (2002). Creating a 30-second commercial: How to "grab 'm & sell 'm". Retrieved November 27, 2021, from http://en.copian.ca/library/research/plain2/30-sec/30sec.pdf
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